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After hours

The call that pays for the month comes in at nine at night.

Your office covers business hours. The calls that decide whether somebody hires you or the next company on the list do not respect them.

Why the after-hours call is the expensive one

A homeowner rarely rings a contractor while everything is fine. They ring when the heat has quit, the ceiling is dripping, or they have finally sat down after work and got round to the thing they have been putting off for a fortnight.

That means your after-hours calls skew towards two kinds of customer: the emergency, who will pay whatever it takes tonight, and the person who has decided to act and is working down a list of three numbers. Both are worth more than the average daytime enquiry, and both are gone by morning.

Nobody is at the desk to take them. So they go to a machine, and the machine loses them.

A Tuesday evening, minute by minute

Nothing here needs you to be awake, and nothing here happens at a night rate.

  1. 21:07

    The call comes in

    Your phone rings first, exactly as it always does. You are at dinner.

  2. 21:07

    Four rings, then it forwards

    The call quietly moves across. The caller hears no difference.

  3. 21:07

    Zenith picks up

    Says your business name, says plainly that it is an assistant and the call is recorded, and asks what they need.

  4. 21:09

    It works out which kind of call this is

    Is something actively going wrong right now, or is this a job to be scheduled? The answer decides everything after it.

  5. 21:10

    It books, or it flags

    A schedulable job takes a real slot. An emergency is flagged, and the customer is told you will call them.

  6. 21:10

    The email lands

    Name, number, what they said, and what it did. Waiting for you whenever you next look.

The alternative is a night shift, and nobody wants one

The honest options for covering evenings have always been bad. Answer it yourself, which means you are never off. Pay somebody a premium to sit up, which only works at volume you probably do not have. Or let it go to voicemail and quietly accept the losses, which is what almost everyone does.

Software covering the hours nobody wants to work is the one version of this that does not cost somebody their evening. It answers the eleventh call of the night the same way it answered the first.

If you do pick up, none of it runs. It only exists for the calls you were not going to get to.

Holidays and weekends are the same problem, longer

A long weekend is three days of the after-hours problem in a row, and it lands on exactly the weekends when things break — the first cold snap, the first hot spell, the storm.

There is no separate holiday setup and no rate that changes on a bank holiday. Your hours are configured once, and anything outside them is handled the same way at any hour of any day.

What it will not do after hours

It will not tell somebody a technician is on the way when nobody is. It will not invent a price to keep a caller happy. It will not promise a slot that is not free on your calendar.

On a genuine emergency it takes the details, tells the customer plainly that a person will call them back, and emails you immediately. It never rings anyone on your behalf — the callback is yours to make, because a callback from a machine at 9pm is worse than no callback at all.

Questions on this

Do I have to change my hours or my phone number?

Neither. You give us your hours during setup so it knows what counts as after hours, and customers keep dialling the number they already have. Your phone still rings first.

What if I want to take some evening calls myself?

Then take them. It only handles the ones you do not answer, so there is nothing to switch on or off. If you pick up on the third ring, nothing else happens.

Does it cost more to cover nights and weekends?

No. There is no night rate and no holiday rate, because there is nobody being paid to stay up. Your plan covers the hours the same way whatever the clock says.

Not sure this is the one that fits? How it works walks the whole thing end to end.

15 minutes. Bring your call log.

We'll count what you actually missed last month and tell you what it cost. If it's not worth fixing, we'll say so.

Or go break the demo first. It costs you nothing to test.